Google Services MCP
At HOT WEB DESIGN, we are developing the Google Services MCP Server, a proprietary application that connects our team with Google Ads and the other Google services we use to man…
Read more …Blog – 22 articles
Guides and analysis about PrestaShop, e-commerce, SEO, web design, accessibility and artificial intelligence.
PrestaShop UCP Server: Prepare Your Store for Agentic Commerce
The Universal Commerce Protocol (UCP) is an open standard for agentic commerce: a common way for commerce platforms, businesses, payment providers and AI/agent applications to e…
Read more … PrestaShop UCP Server: Prepare Your Store for Agentic Commerce
PrestaShop MCP Server: Bring Your E-shop into the Era of Artificial Intelligence
E-commerce is evolving at a rapid pace and competition is becoming increasingly demanding every day. Managing products, orders, inventory, customers, reports and content require…
Read more … PrestaShop MCP Server: Bring Your E-shop into the Era of Artificial Intelligence
SEO for Businesses: What to Know Before You Start
SEO (Search Engine Optimization) is the process of organizing a website technically and editorially so search engines can crawl it, understand it and show it for relevant search…
Read more … SEO for Businesses: What to Know Before You Start
CRO for PrestaShop: Improving Checkout, UX and Conversions
Conversion Rate Optimization (CRO) is not about randomly changing button colors. It is the process of identifying where customers struggle in an e-commerce journey and improving…
Read more … CRO for PrestaShop: Improving Checkout, UX and Conversions
PrestaShop vs WooCommerce: Which Platform is Better for eCommerce?
PrestaShop and WooCommerce are two of the most popular eCommerce platforms. Although WooCommerce is ideal for those already using WordPress, PrestaShop offers more integrated fe…
Read more … PrestaShop vs WooCommerce: Which Platform is Better for eCommerce?
Prestashop vs Shopify: Why Prestashop is the Best Choice for E-commerce
When it comes time to choose the platform that will host your online store, two of the most popular choices are Prestashop and Shopify. Although Shopify has gained ground thanks…
Read more … Prestashop vs Shopify: Why Prestashop is the Best Choice for E-commerce
European Accessibility Act: What It Means for E-Commerce Websites
Directive (EU) 2019/882, commonly known as the European Accessibility Act, establishes common accessibility requirements for specific products and services across the European U…
Read more … European Accessibility Act: What It Means for E-Commerce Websites
Improving PrestaShop Search for a Better Shopping Experience
Internal search is one of the most important tools in a PrestaShop e-commerce store, especially when the catalogue contains many categories, brands, attributes and combinations.…
Read more … Improving PrestaShop Search for a Better Shopping ExperienceUser Data Analysis: Understand What Customers Do in Your E-Commerce Store
Website and e-commerce analytics do not need to begin with speculative “customer profiles”. For most businesses, it is more useful to answer practical questions first: where vis…
Read more … User Data Analysis: Understand What Customers Do in Your E-Commerce Store
Hot Web Design
Christos Daggas
VAT Number: 109735743
G.E.M.I: 168482609000
7 Troados Street
Nea Ionia, 14231
+30 215 215 1362
www.hotwebdesign.gr