What it is
The Related Products module automatically creates related product, upsell and cross-sell blocks in PrestaShop.
It uses flexible rules, product conditions, feature comparison and multiple front-end placement options.
You do not have to assign related products manually.
Why suggest related products
Related products and upsell and cross-sell strategies are a way to increase the value of each order. With the module you can:
- Increase average order value (AOV) with targeted, relevant suggestions
- Improve the customer experience by showing genuinely useful related items
- Keep visitors engaged within your store
- Automate the entire process without manually assigning related products
Key features
Automatic related product generation
The module analyses each product's attributes and automatically generates related suggestions based on rules you define: category, brand, price, features, or any combination of them.
Upsell blocks
Suggest higher-value alternative products (upsell) to increase the value of each transaction. Suited to displaying premium versions or upgrades.
Cross-sell blocks
Display complementary products (cross-sell) that pair well with what the customer is viewing or purchasing, increasing the average basket size.
Flexible rules and conditions
Define detailed rules controlling which products appear as related, based on category, brand, price range, features, tags or other criteria.
Feature comparison
Feature comparison logic finds and suggests products with similar attributes, without manual configuration.
Multiple frontend placements
Place related product blocks in multiple locations across your store: product page, shopping cart, checkout and homepage.
Use cases
- Related products on the product page
- Upsell of premium versions or upgrades
- Cross-sell of complementary products in the cart and checkout
- Recommendations on the homepage
Benefits for the merchant
Suggestions are generated automatically from the rules you define, and you can place them at different points of the customer's journey through the store.
Frequently asked questions
What does Related Products do?
It automatically creates related product, upsell and cross-sell blocks in PrestaShop.
How are related products chosen?
Based on rules you define: category, brand, price, features, tags or a combination of them, plus feature comparison.
What is the difference between upsell and cross-sell?
Upsell suggests higher-value alternatives, while cross-sell suggests complementary products.
Where can I show the blocks?
On the product page, shopping cart, checkout and homepage.
Get in touch
If you are interested in the Related Products module, or would like to discuss how to suggest related products automatically, contact us. We are here to help you find the best solution for your online store. You can also call us on +30 215 215 1362.